Which of the following measures the ratio of actual orders to checkouts started?
A) checkout conversion rate
B) conversion rate
C) acquisition rate
D) cart conversion rate
Correct Answer:
Verified
Q41: Recency refers to the:
A) percentage of customers
Q43: In _ advertising, companies pay for ads
Q44: Which of the following generated the most
Q45: Purchasing an online ad on a CPC
Q50: The most expensive form of online advertising
Q61: Impressions are a measure of the:
A)number of
Q68: View-through rate measures the _ response rate
Q68: Acquisition rate is a measure of the:
A)
Q73: Conversion rate is a measure of the:
A)percentage
Q78: Purchasing an online ad on a CPA
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