Lululemon has become one of the nation's largest specialty retailers by focusing on the customer's needs and wants.This philosophy is at the heart of which type of orientation?
A)sales
B)market
C)retail
D)production

Question

Quizplus · Accepted Answer

A market-oriented philosophy is based on the consumer's wants and needs,and the organization will focus its activities on satisfying these customers by listening to them and revising strategies as necessary.

Lululemon Has Become One of the Nation's Largest Specialty Retailers