What could a catalogue retailer use to determine that customers who change residences are three times more likely than customers who have not moved to buy tables,fax machines,and decorative products but no more likely to buy jewellery or footwear?
A)data mining
B)information search
C)evoked sets
D)an information environment

Question

Quizplus · Accepted Answer

Data mining is a process that identifies significant customer patterns.

What Could a Catalogue Retailer Use to Determine That Customers