The Grape Vine Market Is an 18,000-Square-Foot Store Offering Highly

The Grape Vine Market is an 18,000-square-foot store offering highly collectible food and wine.Greeted by warm lighting,a muted colour scheme,and REM or Fleetwood Mac on the sound system,customers first enter the wine department,a 10,000-square-foot oval featuring more than 5,500 labels from around the world.There are no aisles;instead,racks are arranged asymmetrically to create flow and movement.
-One of the new developments in retailing is m-commerce.What does m-commerce refer to?

A) the ability to use unique communication techniques to send advertising messages
B) the ability to more efficiently manage customer demand with inventory
C) the ability to shop using wireless mobile devices
D) the ability to motivate consumers to buy more by creating more feedback channels