The Grape Vine Market Is an 18,000-Square-Foot Store Offering Highly

The Grape Vine Market is an 18,000-square-foot store offering highly collectible food and wine.Greeted by warm lighting,a muted colour scheme,and REM or Fleetwood Mac on the sound system,customers first enter the wine department,a 10,000-square-foot oval featuring more than 5,500 labels from around the world.There are no aisles;instead,racks are arranged asymmetrically to create flow and movement.
-Build-a-Bear is a retailer where children can design and assemble stuffed toys from bins of brightly coloured clothes and accessories.The children pick out the clothes,shoes,and the toy they want to stuff.Then the finished toys are put in a special box.What does your textbook call this recent trend in retailing?

A) nonstore retailing
B) m-commerce
C) convenience retailing
D) adding interactivity