In 2006,the International Dairy Food Association introduced "Body by Milk," which is a continuity program that lets consumers use UPCs and expiration dates from milk containers to bid on goods ranging from T-shirts and hats to musical instruments and cell phones.
-Refer to Body by Milk.What is "Body by Milk" an example of?

Question

Quizplus · Accepted Answer

Sales promotion is an activity in which a short-term incentive is offered to induce the purchase of a particular good or service.

In 2006,the International Dairy Food Association Introduced "Body by Milk