Post makes several varieties of cereals.In promoting this product line,Post offers a 50-cents-off coupon that can be used to purchase any of its cereals.Therefore,what must Post consider when pricing its cereals?
A)joint costs
B)differential costs
C)bundling costs
D)potential (or basing)costs

Question

Quizplus · Accepted Answer

Joint costs are costs that are shared in the manufacturing and marketing of several products in a product line.

Post Makes Several Varieties of Cereals