Briefly explain local and individual marketing.
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Q125: _ refers to how a company will
Q126: When using a niche marketing strategy, a
Q127: Using a segmented marketing strategy, a firm
Q128: When competitors use differentiated marketing to focus
Q129: What are the major structural factors affecting
Q131: To the extent that a company can
Q132: _ show(s) consumer perceptions of a company's
Q133: Niche marketing involves tailoring brands and promotions
Q134: How do companies identify attractive market segments?
Q135: List some important factors that companies need
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