A product position is the way a product is defined by consumers on important attributes.

Name: A product position is the way a product is defined by consumers on important attributes.
Brand: Quizplus
Rating: 4.9 (35 reviews)

Question

Quizplus · Accepted Answer

Product positioning refers to how customers perceive a product based on its important attributes such as quality, price, design, features, and benefits. It is essential to position a product accurately to differentiate it from competitors and create a unique value proposition that resonates with the target audience.

A Product Position Is the Way a Product Is Defined