Freight-absorption pricing is used for ________.
A) penetrating international markets
B) generating customer buzz about new products
C) holding on to increasingly competitive markets
D) generating quick profits to offset input costs
E) maintaining quality service records

Question

Quizplus · Accepted Answer

Freight-absorption pricing is a strategy where the seller pays for some or all of the shipping costs to decrease the overall cost to the customer. This strategy is often used to maintain market share in increasingly competitive markets.

Freight-Absorption Pricing Is Used for ________