In Integrated Marketing, the Marcom Management Organizational Structure

In integrated marketing, the Marcom management organizational structure:

A) claims to reduce reporting layers.
B) merges marketing and advertising objectives.
C) centralizes communication activities under one person who develops strategy and then directs the communication programs internally and externally.
D) places sales and marketing on the same organizational level.
E) requires a communications manager who approves and coordinates all communications programs for the entire organization.