When the newspaper strives to develop a team approach where they and the advertisers partner to solve problems rather than operate on a salesperson-to-customer basis, it is labeled:
A)public relations marketing.
B)integrated marketing.
C)relationship marketing.
D)direct marketing.
E)partnership marketing.

Question

Quizplus · Accepted Answer

The concept described is known as relationship marketing, which focuses on building long-term relationships and partnerships with customers and other businesses. It involves working together to solve problems and create mutual benefits, rather than just making sales.

When the Newspaper Strives to Develop a Team Approach Where