Advantages the computer and Internet offer outdoor advertisers, media planners, and the industry include all of the following EXCEPT:

Question

Quizplus · Accepted Answer

The ability to see how drivers will respond to the message is not a direct advantage offered by computers and the Internet for outdoor advertising. While technology can simulate or predict responses to some extent, actual driver responses can vary and are more accurately assessed through real-world testing and feedback, not solely through digital means.

Advantages the Computer and Internet Offer Outdoor Advertisers, Media Planners