Characteristics of a subheadline include all of the following EXCEPT:
A)spells out the promised headline.
B)uses smaller type than the headline but bigger than the body copy.
C)should be even briefer than the headline.
D)acts as a transition to opening paragraph of the copy.
E)used only when the message is long.

Question

Quizplus · Accepted Answer

Subheadlines are typically more detailed than the headline, providing additional information or elaborating on the headline, rather than being briefer.

Characteristics of a Subheadline Include All of the Following EXCEPT