If the cultural beliefs,values,and customs of specific target countries are found to differ widely then a highly ________ marketing strategy is indicated for each country.
A) individualized
B) generalized
C) homogenized
D) heterogeneous
E) uniform
Correct Answer:
Verified
Q13: _ provide(s)a form of "culture transfer" when
Q15: When consumers make consumption decisions based on
Q16: A _ marketing perspective stresses the similarities
Q17: _ is a free trade agreement that
Q19: A research study in Turkey found that
Q20: By exposing consumers to unfamiliar and foreign
Q21: An upscale wristwatch such as Patek Philippe
Q22: The majority of a country's citizens fall
Q23: Learning about foreign cultures is called _.
A)
Q41: By 2020, the middle class will grow
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents