A localized marketing strategy works best when ________.

Question

Quizplus · Accepted Answer

A localized marketing strategy is designed to target a specific local market. It works best when there is intense local competition as it allows the company to differentiate itself from its competitors and establish a strong brand presence in the market. A prosperous local economy or a good international reputation may not necessarily translate to success with a localized strategy. The number of market segments or potential local partners is not relevant to the effectiveness of a localized strategy.

A Localized Marketing Strategy Works Best When ________