________ refers to the benefits a customer receives from purchasing a good or service.
A)Satisfaction
B)Demand
C)Want
D)Promotion
E)Customer Value

Question

Quizplus · Accepted Answer

Customer value refers to the benefits that a customer receives from purchasing a good or service. It takes into account not only the price of the product but also the quality, convenience, reputation, and other aspects that impact the overall satisfaction of the customer. Therefore, customer value is a broader concept than satisfaction, which solely refers to the level of contentment after a purchase.

________ Refers to the Benefits a Customer Receives from Purchasing