The relationship between marketing and ___________is a two-way street.Marketers influence what is popular, but products and the communication of those products also reflect the key social beliefs and values of the times.
A)myths
B)social services
C)consumer goods
D)Popular culture
E)value propositions

Question

Quizplus · Accepted Answer

The relationship between marketing and popular culture is a two-way street. While marketers influence what is popular through advertising and other promotional tactics, products and their communication also reflect the key social beliefs and values of the times, which are often shaped by popular culture. Therefore, popular culture and marketing have a symbiotic relationship where they both influence and are influenced by each other.

The Relationship Between Marketing and ___________Is a Two-Way Street