A flour producer that identifies its mission as "the milling of finest flour" most likely has a ________ orientation.
A)customer
B)marketing
C)selling
D)product
E)new era

Question

Quizplus · Accepted Answer

A product orientation places emphasis on producing the best possible product, rather than focusing on marketing or selling it to customers. The flour producer's mission statement specifically mentions milling the finest flour, which suggests a product orientation.

A Flour Producer That Identifies Its Mission as "The Milling