Classical conditioning is primarily focused upon consumers':
A) overt behavior.
B) knowledge.
C) emotions, moods, feelings, and evaluations.
D) overt behavior
E) meanings, beliefs.

Question

Quizplus · Accepted Answer

Classical conditioning is a learning process in which a behavior is learned by associating a stimuli with an automatic response, such as an emotion, mood, feeling, or evaluation. Therefore, classical conditioning is primarily focused upon consumers' emotions, moods, feelings, and evaluations, rather than their overt behavior or knowledge.

Classical Conditioning Is Primarily Focused Upon Consumers