Subcultural analysis usually begins by identifying broad subcultural groups based on general _____ characteristics.
A) demographic
B) sociographic
C) psychographic
D) geographic
E) economic

Question

Quizplus · Accepted Answer

Demographic characteristics such as age, gender, income, education level, and occupation are often used to identify and categorize subcultures. Sociographic and psychographic characteristics may also be taken into consideration, but they are usually more specific indicators within broader demographic groups. Geographic and economic characteristics may play a role in certain subcultures, but are generally less relevant compared to demographic factors.

Subcultural Analysis Usually Begins by Identifying Broad Subcultural Groups Based