For which of the following product/brand combinations is reference group influence likely to be strong for the brand-but not for the product?
A) Public luxury
B) Public necessity
C) Private luxury
D) Private necessity
E) Public property

Name: For which of the following product/brand combinations is reference group influence likely to be strong for the brand-but not for the product? A) Public luxury B) Public necessity C) Private luxury D) Private necessity E) Public property
Brand: Quizplus
Rating: 4.8 (41 reviews)

Question

Quizplus · Accepted Answer

The Answer is B

For Which of the Following Product/brand Combinations Is Reference Group