In terms of brand loyalty and usage rate,brand-loyal light users are the least attractive to the marketer.

Name: In terms of brand loyalty and usage rate,brand-loyal light users are the least attractive to the marketer.
Brand: Quizplus
Rating: 4.8 (35 reviews)

Question

Quizplus · Accepted Answer

Brand-loyal light users may not provide significant revenue or growth opportunities for the marketer, but they can still be valuable for maintaining brand reputation and word-of-mouth marketing. Therefore, they may not be the most attractive demographic, but they still hold some value.

In Terms of Brand Loyalty and Usage Rate,brand-Loyal Light Users