The amount of a product an organization expects to sell during a certain period of time, based on a specified level of marketing effort, is called a
A) marketing information system.
B) marketing mix.
C) sales forecast.
D) product mix.
E) market share.

Question

Quizplus · Accepted Answer

A sales forecast is a prediction of expected sales during a specific period and is based on various factors, including marketing efforts. It helps organizations plan production, inventory, and staffing levels, and make informed decisions about marketing strategies.

The Amount of a Product an Organization Expects to Sell