The two broad categories of buying behavior are ____ and ____.
A) psychological; social
B) consumer; person-specific
C) consumer; business
D) government; industrial
E) consumer; reseller

Question

Quizplus · Accepted Answer

The two broad categories of buying behavior are consumer and business. Consumer buying behavior involves purchasing goods and services for personal use, while business buying behavior involves purchasing goods and services for use in the production of other goods and services or for resale to others. Option A, psychological and social, refers to factors that influence consumer behavior, but not to the categories of buying behavior. Option B, consumer and person-specific, is not a common categorization of buying behavior. Option D, government and industrial, refers to specific markets rather than categories of buying behavior. Option E, consumer and reseller, implies that resellers are not also considered consumers, which is not true.

The Two Broad Categories of Buying Behavior Are ____ and ____

The Two Broad Categories of Buying Behavior Are and