Professionals who are conducting survey interviews in very poor neighborhoods should:
A) Dress down so as to appear as if they live in that neighborhood.
B) Read questionnaire items verbatim.
C) Never probe into unclear responses to see if respondents meant what the interviewers think they meant.
D) Wear formal attire.

Question

Professionals who are conducting survey interviews in very poor neighborhoods should:​
A) ​Dress down so as to appear as if they live in that neighborhood.
B) Read questionnaire items verbatim.​
C) ​Never probe into unclear responses to see if respondents meant what the interviewers think they meant.
D) Wear formal attire.​

Quizplus · Accepted Answer

Reading questionnaire items verbatim ensures consistency and reduces the risk of unintended bias. This can help increase the validity and reliability of the survey results. Distracting factors such as dressing down or wearing formal attire should be avoided, as they may distract or intimidate respondents. Additionally, probing into unclear responses is an important part of conducting a survey and can help ensure the accuracy of the data.

Professionals Who Are Conducting Survey Interviews in Very Poor Neighborhoods