Which of the following statements displace the attempt to form an attitude through instrumental conditioning?
A) Buckley's "It tastes awful. And it works."
B) The Meow Mix jingle "meow, meow, meow, meow,..."
C) "Redbull Gives You Wings."
D) McDonalds "You deserve a break today" jingle.

Question

Quizplus · Accepted Answer

Instrumental conditioning involves learning through rewards and punishments. Buckley's slogan suggests that despite the bad taste (punishment), the product works (reward), which is an example of instrumental conditioning.

Which of the Following Statements Displace the Attempt to Form