A linked set of value-creating activities beginning with basic materials provided by suppliers and ending with distributors getting the final product into the hands of the ultimate consumer is called a
A) value chain.
B) continuum of sustainability.
C) strategic capability.
D) fully integrated activity set.
E) strategic group.

Question

Quizplus · Accepted Answer

A value chain is a series of interrelated activities performed to design, produce, market, and deliver a good or service to customers. It encompasses all of the activities required to bring a product from conception to the end consumer. This includes sourcing raw materials, manufacturing, distribution, marketing, and customer service. The concept of the value chain was first introduced by Michael Porter in his book "Competitive Advantage: Creating and Sustaining Superior Performance."

A Linked Set of Value-Creating Activities Beginning with Basic Materials