The process of obtaining information that already exists within the company or that can be obtained from outside sources is called ________.

Question

Quizplus · Accepted Answer

The process of obtaining information that already exists within the company or that can be obtained from outside sources is called secondary market research. Logistics management is the process of planning, implementing, and controlling the flow and storage of goods, services, and related information from point of origin to point of consumption for the purpose of conforming to customer requirements. Primary market research is the process of collecting data directly from potential customers through surveys, interviews, or other methods. Invalid market research is not a commonly used term in the field.

The Process of Obtaining Information That Already Exists Within the Company