The process of sending messages about products to target markets is called ________.
A) promotion mix
B) distribution policy
C) value density
D) marketing communication

Question

Quizplus · Accepted Answer

The process of sending messages about products to target markets is called marketing communication. Promotion mix refers to the various tools and tactics used by marketers to promote their products. Distribution policy refers to the strategies used by a company to distribute its products to different locations. Value density refers to the amount of value per unit of weight or volume of a product.

The Process of Sending Messages About Products to Target Markets