When using a cost leadership strategy,a firm would offer:
A) a standard, no-frills product.
B) a highly-differentiated product.
C) a prestige product
D) an expensive product of superior design and quality.

Question

Quizplus · Accepted Answer

Using a cost leadership strategy, a firm would focus on being the low-cost company in its industry. They would stress efficiency and offer a standard, no-frills product.

When Using a Cost Leadership Strategy,a Firm Would Offer