Demographic variables are used for segmenting the markets very often because it is the most effective way of segmentation.

Name: Demographic variables are used for segmenting the markets very often because it is the most effective way of segmentation.
Brand: Quizplus
Rating: 5.0 (37 reviews)

Question

Quizplus · Accepted Answer

Demographic variables are commonly used for market segmentation due to their simplicity and availability, but they are not always the most effective way as they may not capture deeper consumer motivations or behaviors.

Demographic Variables Are Used for Segmenting the Markets Very Often