In the most common example of a centralized system, the advertising or marcom manager controls the entire promotions operation.
Correct Answer:
Verified
Q1: Media buying services have found a niche
Q4: An advantage of the centralized system is
Q4: The layout of a print ad is
Q5: The agency evaluation is often done on
Q6: The creative services department of an agency
Q8: Digital/interactive agencies and public relations firms are
Q9: Nearly two-thirds of the domestic billings are
Q10: Account planners work with the client as
Q13: While many people both inside and outside
Q19: A disadvantage of the decentralized system is
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents