Which of the following is a disadvantage associated with Yellow Pages advertising?
A)limited availability
B)nonintrusiveness
C)a passive orientation
D)long lead time
E)absence of clutter

Question

Quizplus · Accepted Answer

Yellow Pages advertising requires a longer lead time than other forms of advertising, as the advertiser must submit their ad well in advance of publication. This can be a disadvantage for businesses looking for more immediate results or those that need to make frequent changes to their advertising.

Which of the Following Is a Disadvantage Associated with Yellow