Critics of printaculars argue they:
A)limit the creative flexibility of print media
B)alter the appearance and feel of a magazine and the reader's relationship to it
C)are not used enough to be considered a separate advertising category
D)result in horizontal promotional conflict among advertisers
E)hinder the evaluation of the overall benefits of a media

Question

Quizplus · Accepted Answer

Printaculars are stickers, foldouts, or other advertising inserts that are designed to be interactive and attention-grabbing. Critics argue that the use of printaculars alters the appearance and feel of a magazine, and can potentially disrupt the reader's experience. Some may argue that printaculars limit the creative flexibility of print media, but that is not mentioned as a specific criticism in this question. The other answer choices either do not address the potential drawbacks of printaculars or are not supported by the information given.

Critics of Printaculars Argue They