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Coca-Cola's Offerings of Diet,cherry-Flavored,vanilla-Flavored,and Caffeine-Free Versions of Its Product in Addition

Question 49

Multiple Choice

Coca-Cola's offerings of diet,cherry-flavored,vanilla-flavored,and caffeine-free versions of its product in addition to its original product reflect the company's decision to serve:


A) concentrated markets
B) differentiated markets
C) a demographic segment
D) an undifferentiated market
E) none of the above

Correct Answer:

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