According to Everett Rogers,which of the following types of customers are generally not interested in technology for its own sake,but are good at detecting the value of a new product and how it will enhance their lives?
A) innovators
B) early adopters
C) early majority
D) late majority
Correct Answer:
Verified
Q34: According to the VALS system developed by
Q35: A kind of syndicated data links together
Q36: According to the VALS system developed by
Q37: According to the VALS system developed by
Q38: According to the VALS system developed by
Q40: Marketing managers are interested in variables such
Q41: Economic theory suggests that rational customers will
Q42: Which of the following terms best describes
Q43: According to the needs hierarchy theory,_ need
Q44: Which of the following is not a
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents