According to the Boston Consulting Group (BCG)matrix,when the market growth of a product is low but the relative market share is high,it is known as a:

Question

Quizplus · Accepted Answer

According to the BCG matrix, a product with low market growth and high relative market share is classified as a cash cow. This is because the product is generating significant cash flow for the company without requiring significant investment in marketing or research and development. Therefore, the best choice is A) cash cow.

According to the Boston Consulting Group (BCG)matrix,when the Market Growth