Which of the following types of informational appeals focuses on the dominant attributes or characteristics of the product or service,or the benefits provided?

Question

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Feature/benefit appeals focus on the dominant attributes or characteristics of the product or service, or the benefits provided. Competitive advantage appeals focus on why the product or service is superior to others on the market. Favorable price appeals focus on the product or service being offered at a lower price than competitors. News appeals focus on new or noteworthy information about the product or service.

Which of the Following Types of Informational Appeals Focuses on the Dominant