The major drawback of personal selling is the expense.

Name: The major drawback of personal selling is the expense.
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Question

Quizplus · Accepted Answer

Personal selling involves individual interaction with potential customers, which can be time-consuming and requires skilled salespeople. Additionally, it can involve significant expenses, such as travel costs and commissions, making it a relatively costly marketing method compared to other forms of promotion, such as advertising or public relations.

The Major Drawback of Personal Selling Is the Expense