Which term refers to 'capturing,managing,and analyzing social data to identify and apply insights to business goals'?
A)Social intelligence.
B)Predictive analytics.
C)Simple social listening.
D)Simple social monitoring.
E)Enterprise social listening.

Question

Quizplus · Accepted Answer

Social intelligence refers to the process of capturing, managing, and analyzing social data to identify and apply insights to business goals. It goes beyond simple social listening or monitoring by providing a more holistic view of social media activity and its impact on the business. Predictive analytics can be a part of social intelligence, but it is not encompassing of the entire process. Simple social listening and monitoring are more basic forms of social media analysis that do not necessarily involve applying insights to business goals. Enterprise social listening refers specifically to social media analysis within a large organization or corporation.

Which Term Refers to 'Capturing,managing,and Analyzing Social Data to Identify