An example of a peripheral cue would be _____.
A) background music in a television commercial
B) scenery in a television commercial
C) a salesperson's accent
D) a salesperson's physical appearance
E) All of these are correct.
Correct Answer:
Verified
Q51: When applying classical conditioning to advertising,the advertised
Q52: According to the theory of psychological reactance,_.
A) people
Q53: The employee's intention to donate or not
Q54: When the receiver challenges a message claim,_
Q55: When applying classical conditioning to advertising,peripheral cues
Q57: Whether a person is familiar with message
Q58: When applying classical conditioning to advertising,the _
Q59: Jack Joseph challenges the message claim made
Q60: What type of persuasion takes advantage of
Q61: Pavlov's experiment is an application of _.
A) operant
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