Marketers can enhance the consumers' opportunity to reduce processing time by _____.
A) appealing to hedonic needs
B) heightening ad complexity
C) repeating brand information
D) creating gestalt processing
E) employing verbal framing

Question

Marketers can enhance the consumers' opportunity to reduce processing time by _____.
A) appealing to hedonic needs 
B) heightening ad complexity 
C) repeating brand information 
D) creating gestalt processing 
E) employing verbal framing

Quizplus · Accepted Answer

Gestalt processing refers to the brain's ability to organize and interpret sensory information into meaningful wholes. By creating gestalt processing, marketers can make it easier for consumers to process information and make decisions, thereby reducing processing time.

Marketers Can Enhance the Consumers' Opportunity to Reduce Processing Time