Many advertising campaigns use radio as a supplement to other media rather than as a stand-alone medium.

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Radio advertising is often used as part of a larger advertising campaign that includes other media such as television, print, and online advertising. This allows advertisers to reach a wider audience and reinforce their message across multiple channels. However, there are also some cases where radio is used as the primary medium for an advertising campaign, especially for local businesses targeting a specific geographic area.

Many Advertising Campaigns Use Radio as a Supplement to Other