John participated in research in which the interviewer presented him with a magazine advertisement and asked him if he remembered seeing or reading any part of that particular advertisement.In fact,John told the interviewer that he had actually read all of the written material in that particular ad.Which Starch classification will John's response be placed?
A) noted
B) associated
C) read any
D) read most
E) any actions taken
Correct Answer:
Verified
Q65: Which medium does Starch testing service measure?
A) television
B) radio
C) magazines
D) newspapers
E) outdoor
Q66: _ is the Starch classification that consists
Q67: Mapes & Ross provides recall testing of
Q68: Brain imaging applies knowledge from the field
Q69: Starch Ad Readership,Bruzzone tests,and Burke day-after recall
Q71: In a Starch analysis,a magazine ad for
Q72: Which of the following is NOT a
Q73: What Starch index compares an advertisement's scores
Q74: Which form of message research is concerned
Q75: Who originally devised a procedure to measure
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