The four general features of the VIEW model that are used to evaluate a package are visibility,impression,ergonomics,and workability.
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Q9: Billboard advertising is the major outdoor medium,accounting
Q10: The notion underlying good packaging is gestalt,which
Q11: Green signifies purity,cleanliness,and mildness.
Q12: Emotional appeal signifies the ability of a
Q13: Horizontal lines on a package are restful,quiet,and tranquil.
Q15: The first step of the package design
Q16: Blue suggests coolness and refreshment.
Q17: A wider package is perceived as holding a
Q18: Orange is often considered active,stimulating,energetic and vital.
Q19: To assess the potential success of a
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