Personal selling is one-way communication,as are the other promotional tools.
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Q9: Research has shown that role ambiguity in
Q10: No single factor is able to adequately
Q11: Personal selling does not need to be
Q12: One of the resources of the salesperson
Q13: When a salesperson services an account,it means
Q15: Salesforce.com is an information management tool for
Q16: The typical activity envisioned when thinking of
Q17: A customer-driven atmosphere in selling is essential
Q18: All elements of the promotional mix and
Q19: Motivation is reciprocally related to performance,meaning that
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