Myers and Co.,a firm that manufactures fire alarm systems for organizational customers,uses statistics,product testing reports,and other quality assurance certificates to convince corporate clients of the effectiveness of their products.In this example,Myers and Co.uses advertising appeal based on ________.

Question

Quizplus · Accepted Answer

A)The basic approach with a logical appeal is to make a claim based on a rational argument supported by solid evidence.
B)The basic approach with a logical appeal is to make a claim based on a rational argument supported by solid evidence.
C)The basic approach with a logical appeal is to make a claim based on a rational argument supported by solid evidence.
D)The basic approach with a logical appeal is to make a claim based on a rational argument supported by solid evidence.
E)The basic approach with a logical appeal is to make a claim based on a rational argument supported by solid evidence.