When shopping, Timothy buys only those items that are on his shopping list. He does not let sales, promotional events, or other tempting offers persuade him to deviate from his list. This way he ensures that he never exceeds his budget. In the context of the given scenario, Timothy is a(n) _____.
A) experiential consumer
B) compulsive consumer
C) state-oriented consumer
D) action-oriented consumer

Question

Quizplus · Accepted Answer

Timothy's behavior of sticking strictly to his shopping list, regardless of sales or promotions, demonstrates a high level of self-control and goal-directed behavior, which are characteristics of an action-oriented consumer.

When Shopping, Timothy Buys Only Those Items That Are on His