The _____ element of the marketing mix is the physical item or service that a company is selling.
A) principle
B) price
C) product
D) promotion

Question

Quizplus · Accepted Answer

The product is the tangible or intangible item that a company is offering to the market. It could be a good or a service. The product is the central element of the marketing mix, and all other elements, including price, promotion, and place, revolve around it. Therefore, choice C is the correct answer.

The _____ Element of the Marketing Mix Is the Physical